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When Is A Price Cut Not A Price Cut?

British Gas has lowered the price of its Gas to 7 million of its customers by 10%, which on the face of it looks like a welcome and overdue price cut.

What needs to be pointed out though, is that in just over 12 months British Gas has actually raised the price of its Gas & Electricity bills by 35%, which means that in real terms the price customers are paying for their home energy usage has still increased by over 25% since 2007 … despite the huge drop in wholesale fuel prices.

Therefore the answer to the question, “when is a price cut not a price cut?” is when British Gas recently said it had cut its prices !!

P.S. All of those customers who took advice and signed up for a fixed price tariff in the last 12 months will see no reduction in the price they pay for their home energy.

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